How To Find A Mentor Who Does What You Want?
A mentor can be the difference between just mediocre performance and becoming a rock star. Assuming you find the right one. In fact, it seems that most successful authors had mentors and still have them – often more than one.
There is no question that having a mentor can help you through many bad places and worse. The catch is, unless you are lucky and someone grabs you under the arms and drags you along with them, like it or not, mentoring can be very expensive, whether it is in conventional business, or in internet marketing.
And that brings up a point – it never occurred to me before that you could buy a mentor. I always thought that “mentoring” meant that someone was voluntarily helping you to learn how to do things for yourself. “Bootstrapping with help” is probably an appropriate description. But there apparently is no shortage of people eager to be your PAID mentor. In some areas, like sales funnels, the ultimate high-end product is mentoring, even to the extent that is virtually a required portion of the product line. So much so, in fact, that it appears today that everybody is in the mentoring business. Ok, you decide that you need a mentor too, and that you are willing to pay for one. Well, the $64 dollar quesion is, How do you find a mentor who does what you want?
I put together some questions that you should go over to see if they will help you find the right mentor for you. There are some critical questions here, so read closely!
- Exactly what does the mentor do that is common to your wants and needs? Does what s/he proposes meet your objectives?
- Can this person really help you in the area that you want help in? What kind of background does s/he have. Does s/he have enough experience and success in their own career to validate that experience?
- Do you like this person? If it’s a team effort, are all the team members the kind of person you would like to work with? Think seriously about that – if this is a strenuous effort and is scheduled to go on for six months or a year, if you don;t like some of the people now, think what it will be like when you have 4 months behind you.
- What is the program? What is the extent of the content? Do you get personal coaching? Videos? Printed material? Conferences or seminars? Is everything on a schedule, or is it all ad hoc? What about recordings or minutes of the sessions – do you get copies? Is there any support outside of the scheduled sessions? This is not an exhaustive list – take a look and see what is important for you. Some people simply thrive on teleconferences, while others just find them so boring that they can’t even stay awake.
- Who actually does the mentoring? Is it always the same person or is it a team? Do they use outside “experts”? Is it “stuff” that you could easily get somewhere else – maybe also for free? Do you work better with close contact – in which case a one-to-one approach would be better, or more on the university lecture basis, in which case you might get better overall content from a team of people.
- Have you looked for references or testimonials? Have you talked to someone with personal exposure to the mentor or mentoring team? Did it help them? Does their experience look like it would be helpful for you, and are these people doing better noe than they were before the mentoring experience?
- What does it cost in money? What will it cost you in term of time? Can you see that it will benefit you in some way that makes it worth more than you will spend on it? Is there a way to spread the financial costs across time? Does the mentor guarantee positive results? How?
- Take a close look at the advertising and handout materials that are available from the mentor. Do you want personel attention? Then send them a letter and ask some questions that are important for you personally. What you get back should be a good indication of what you can expect in the program itself. Lots of printed broschures, or a specific personal answer?
If your investigation turns out negative, don’t get talked into doing it anyway – there are too many options available for you to get stuck in something you don’t like. Think also about this: if you do’t like it at the start, you will probably drop out somewhere in the middle, gain nothing useful and lose all your money.
On the other hand, if your investigation turns out positive, and it is at a level you can afford, both in time and finances, go for it! You have found a mentor who should deliver the mentoring you want.